How can soft drinks companies best serve changing consumer tastes? What are the big future trends? Caitlin will cover these topics, alongside what is Turtle Sodas doing in this domain.
Caitlin Egen will be speaking in the following theatres:
About Caitlin Egen
After spending the last 7 years in cyber security, Caitlin recently launched her brand ''Turtle Sodas'', a naturally sweetened, sugar free and calorie free soft drink company with a conservation mission. She was inspired by her struggle with Lymes Disease, in which she had to cut out sugar and artificial sweeteners, to increase the offering within the "naturally sweetened" space in the UK. Being a dual US-UK national, she was impressed by the offering of naturally sweetened products in the US and wanted to create a brand for UK consumers to enjoy.